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Showing posts with label statistics. Show all posts
Showing posts with label statistics. Show all posts

Monday, 27 October 2014

How choosing the right clothes can make you look 15 YEARS younger

If you dream of looking years younger then forget the facelift and invest in a new wardrobe instead.
A study has found that an outfit can make all the difference to how old a woman's face looks. 
Researchers put the same 55-year-old in 12 different ensembles and asked the British public to guess her age. The results revealed that a well-cut wardrobe miraculously sheds up to eight years from a woman’s face. In contrast, ill-fitting, unflattering items can age her by seven years in the blink of an eye.

           Holding back the years: This 55-year-old model was said to look eight years younger when she wore clothes that were fitting and flattering, left         Holding back the years: This 55-year-old model was said to look eight years younger when she wore clothes that were fitting and flattering, left

Holding back the years: This 55-year-old model was said to look eight years younger when she wore clothes that were fitting and flattering, left. But in the ill-fitting jeans and polo shirt, she was said to look 62-years-old



Former Clothes Show presenter Caryn Franklin who helped to carry out the tests, said: 'This confirms what I have always known: that clothes are a very powerful beauty aid, and when women make clever clothing choices they are more youthful and fully of vitality in the eyes of others.



How to wear a mac: With a belt to pull in the waist, on trend accessories and fitted jeans, the model looked as young as 47, left, to those questioned compared to the unflattering look, right, that aged her      How to wear a mac: With a belt to pull in the waist, on trend accessories and fitted jeans, the model looked as young as 47, left, to those questioned compared to the unflattering look, right, that aged her

How to wear a mac: With a belt to pull in the waist, on trend accessories and fitted jeans, the model looked as young as 47, left, to those questioned compared to the unflattering look, right, that aged her



A 55-year-old size 12 model was pictured in different outfits with identical hair, makeup, lighting and posture.
Of the 2,400 Brits polled their guesses varied greatly from 47 to 62-years-old depending on the outfit.
Six outfits were taken from the isme.com, a mature women’s online retailer who commissioned the research, while another six were taken from the wardrobes of everyday fifty-plus women.


The team discovered that not only did all participants believe the model was much younger-looking when wearing the correctly fitted and styled clothing, they were also more likely to base their age assessment on her face.
Nearly two thirds (65 per cent) said it was the face that gave their age assessment rather than the clothes themselves which were judged by just 31 per cent - suggesting that style has a powerful subliminal effect on the appearance of physical features.


Don't be frumpy: Wearing bold colours, a belt and tailoring makes the 55-year-old look much younger, left, than she did in a drab cardigan, right    Don't be frumpy: Wearing bold colours, a belt and tailoring makes the 55-year-old look much younger, left, than she did in a drab cardigan, right

Don't be frumpy: Wearing bold colours, a belt and tailoring makes the 55-year-old look much younger, left, than she did in a drab cardigan, right



When sporting on-trend skinny jeans and a short summer mac, three quarters of respondents believed that the 55-year-old model had the face of a 47-year-old.
However, when the same model was dressed at the other end of the sartorial spectrum, in a loose polo shirt over boot-cut jeans, her average perceived age was 62 - adding on an unwanted 15 years on the previous perception of 47.
Ms Franklin continued: 'Women my age are experiencing increasing age-hysteria from companies selling expensive beauty treatments and invasive procedures that cost a fortune.
'This research can reassure every woman that the best and most effective way to shed years and shine is to dress well.'



TOP TIPS ON DRESSING TO LOOK YOUNGER

  • Always pick the right bra as clothes mould to your shape and even tightening the straps can make a difference. A tighter band and fuller cup appears more youthful. 
  • Play to your strengths by picking one area and choosing garments with features that draw attention to it. 
  • Avoid washed out or drab colours all over your body and instead make a colour statement.
  • Choose classic garments that are shaped with gentle tailoring to give a youthful silhouette, with vertical seaming giving a streamlining effect.
  • Have fun with accessories. Bags, shoes, belts and statement jewellery are a great way to bring an up to the minute trend into your wardrobe and re-invigorate your look.










Source: dailymail.co.uk/femail/article-2172618/How-choosing-right-clothes-make-look-15-years-younger.html#ixzz3HLs7qv4P


Tuesday, 2 September 2014

Size zero diets 'ruining girls' health'

Teenage girls are wrecking their health with 'size zero' diets, according to an official report.
They are shunning protein and dairy foods in an apparent effort to keep as thin as their celebrity role models.
The study found that 46 per cent of teenage girls consume too little iron, putting them at risk of anaemia and the associated tiredness and lethargy.


Teen girl squeezing waist
Kate Moss
Teenage girls, image on left posed by model, are shunning protein and dairy foods in an apparent effort to keep as thin as celebrity role models, such as Kate Moss


The diets of a similar percentage are also low in magnesium and selenium, lack of which can lead to insomnia, severe headaches and mood swings.
Only 7 per cent of girls are eating the recommended five portions of fruit and vegetables a day. 
 
And the great majority are failing to consume enough oily fish, which contains the omega 3 necessary for a healthy heart and nervous system. 
The report from the Food Standards Agency also found that teenage girls were significantly more likely to smoke and drink than boys their age.
Alison Tedstone, the agency's nutrition expert, said: 'Teenage girls are one of the groups in the population that stand out as having a poor diet.
'Teenage girls, particularly, don't eat enough. For example, they don't have very much dairy. We are talking about a poor quality of diet overall.
'Everyone recognises this is a group that needs to do better.'
Worryingly, more than a third of teenage girls were found to be overweight and a fifth are obese.
Dr Tedstone said this was true of adults too: 'Huge proportions of the population remain overweight or obese. The figures haven't changed.
'There isn't a golden bullet out there for changing diets, you need to do a whole range of things.That's what the Government has been doing, but we recognise it is a long haul.'
Twelve per cent of girls aged 13 to 15 reported drinking at least once a week - three times the level for boys of the same age.
And 29 per cent said they had smoked at some point, compared with 16 per cent of boys.
Janet Treasure, an eating disorders expert, said a 'size zero' obsession could be leading young girls to swing between starvation diets and junk food binges. 
She said the fashion industry's obsession with catwalk thinness left models at high risk of eating disorders yet millions felt inspired to try to copy them. 
Professor Treasure, who is based at King's College London, said: 'Controlling weight and shape has become a moral imperative for many young girls. It is almost a sign of goodness to be slim.
'The brain is undergoing a great phase of development from 12 to 25 and it needs a proper balance of oils and nutrients.
'If you impair that critical phase, moods become less regulated, you have more difficulty understanding other people and you become less flexible in your thinking.
'There is a risk of getting into a starve and binge routine which is very unhealthy and has been rapidly increasing in recent generations.'
Supermodel Kate Moss caused outrage last year by saying 'nothing tastes as good as skinny feels'.
And there was uproar in 2006 when Uruguayan model Luisel Ramos died from heart failure caused by anorexia.
She reportedly followed a diet of lettuce and Diet Coke in the three months before her death.
Tam Fry, chairman of the Child Growth Foundation, said: 'The poor diet of teenage girls is a hugely serious crisis.
'We need girls to eat properly in order that they are prepared for motherhood.'
The FSA's national diet and nutrition survey found that the national diet had not improved despite a decade of Government campaigns on healthy eating.
The researchers found that more than a quarter of men and one in seven women were regularly drinking twice the maximum recommended amount of alcohol.
And only around a third of adults were following the five a day rule.
Teenage girls are eating twice the amount of sweets, chocolates and sugary drinks that their mothers had consumed when young.












Source:
dailymail.co.uk/health/article-1249683/Teenage-girls-starving-bodies-essential-nutrients-warns-food-watchdog.html#ixzz3BoSk07Qw
 
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